Are you thinking of writing your first book? You see, writing a book and publishing a book It’s many people’s dream. You’ll hear people saying: oh yeah, I would love to write a book someday and now. I have published a dozen books, and I know for a fact that it takes determination and a good plan to execute the project.
So for writing your first book, I want to give you three tips. Some things I’ve learned over the years. I’ve published with a conventional publisher and I’ve, also self-published print-on-demand. I’ve done a lot of things in terms of publishing. So when it comes to writing your first book I can be an excellent resource for you.
Step Number One,
The key is knowing what you want from the book. What is the outcome you want now? If this is just your legacy or just want to share your story. Both are perfectly fine, right? If that is your goal, then you need to know and be very clear about what exactly is the outcome of your book. Most people's sole purpose in writing a book is to make lots of money.
Well, if you’ll go try to make money from the book, I could tell you from experience don’t write a book. It’s terrible business unless you’re Harry Porter, but that’s a different story.
The time that you would invest and spend on just getting one book done is just not worth from a business perspective. So why should you write a book? That is still the question. However, if you are writing a book, not just for your own amusement, but for the use of your business that generated leads, that ok.
I think that’s, a very smart thing to do, because of so much noise in the marketplace. One thing that you could do to stand out is to actually have a book. Because this could act as your ultimate business card.
Imagine you meet someone at a business function and right before you meet with them you notice that Everybody’s giving away business card. The chances they will keep the card or maybe misplace them, are very high, In other words, the conversion rate will below. But instead of a business card, you will give away a copy of your latest book that positions you as an expert in the subject in question. That right… that right there is substance, don’t you think so? I do… A business card versus a Book, what do you think will make the difference?
This is a WOW factor for people.. You’re, the author of the book. Let me ask you this, have you ever had a conversation about a particular subject and within the conversation, someone or somebody will quote a good book regarding the subject They’ll say so and so wrote a book about….. or I know who wrote a book on that. The fact that they are mentioning your name as the author of the book position you as the subject expert therefor an Authority.
The first six-letter of authority is “author” When you’re an author you are automatically an authority on the subject. So, knowing what is the outcome? We’re, not trying to profit or will not try to use the book to get rich, but you could use the book to grow your business strategically intelligently. I think that’s, a very smart thing to do so.
Step Number Two
The title of your book: it is so critical. It is 80% of the game. You might have the best book in the world, the best manuscript. But if your title is not interesting, then you’re, not going to sell a lot of books.
So one thing I would recommend you to do - and this is what I did. Create up to four or five titles - that you know are good contenders, these are the titles you want to choose. Next, you choose one and run a Google AdWords to see which title people would click on to the most. Connect your ad to a landing page and then when they hit the landing page, here’s. what you do,.
The landing page serves the purpose of having a lot of digital covers with the different titles, giving your audience the option to pre-order the book from you before you even write the book. It gives you the opportunity to search the market for your book and to survey which title and book cover serves the best for your book project. The result is that you are selling, so people can pre-order to see what cover people are most interested in.
Survey your audience with an interesting book title and cover that will appeal to them before you spend months writing your manuscript.
Writing that book wouldn’t it be good? Would it be wise? Would it be smart to actually test it out to see anyone who wants your book? So the title is 80% of the game, but the cover is a very critical component from a marketing perspective. Why, because is your 1st impression that will motivate your audience to consider reading your book. Therefore, make sure it’s done right the first time by a professional.
You want it to be very professional. You don’t want this something that looks like it’s homemade. It looks like it’s, so self-published that doesn’t hurt your credibility.
Step Number three is before you even finish the book.
You should have a very clear marketing plan on how you’re going to sell the book. Connection with people to buy your books, not that easy. We are not here to compete with a New York Times best-selling author or Wall Street Journal best-selling author or the USA Today bestselling author.
We’re, not trying to compete on that. So you got to plan how you are going to sell the book, how are going to use the book from a good business perspective, Jus like we mention before giving it away as your business card. Knowing that you will order a lot of copies and use just giving it away to potential prospects.
Maybe you will send it in the mail to your potential clients or you send it to the existing clients, so they could refer people to you either way it doesn’t matter. What is that you want to do, but you gotta have a damn marketing plan?
Final Thoughts
Don’t count on or you’re going to make money selling a lot of books. That’s, not where the money is, but you could use a book to build your business done properly, especially if you are in a service business.
It’s, a powerful thing to differentiate yourself from what everyone else does, and you by having a book you will stand out. So those are some things that you should consider when writing your first book. If you find it useful - and this motivates you to write your first book comment below post a link there.
Thanks for reading. If you have a question on how to get started with your book project, please hit the link and get in our calendar to schedule a meet time to further discuss your book project.
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1 – After you sign up, you get a link you can use for the next full year to schedule as many 15-minute Rainmaker Express Coaching™ sessions with me as you like.
2 – We start with a 90 minutes introductory call to talk about where you are in your book project, and what your goals are.
3 – Then, during each subsequent 15-minute call, we’ll discuss your progress and agree on what you need to do next. We focus on simple action steps that lead to significant results. (Don’t worry, I won’t go crazy with too much homework. We both must agree on the homework.)
4 – After each call, I send you an email with a link to a recording of our call, your homework, and the link to schedule your next call.
5 – You can schedule your next session using my personal Book Coach Academy Calendar as soon as you've finished your homework. That's our primary rule.
6 – You have one full year to get on the phone with me for as many sessions as it takes to get “Express Results” and reach your goals.
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